Description
Description
Developing the skills to have entrepreneurial success as a book publishing professional is often the easiest part of working with authors and publishers as a long-term freelance book designer and typesetter. Successful freelancers can spend more time marketing their skills and looking for new clients than they do working on paid jobs and projects.
Staying Freelance is a candid look into the many things Andrea Reider did to establish, grow, and maintain her freelance book design and typesetting business over the course of 30-plus years. One of the main takeaways is that it's more important that you try out new ways to find clients than overthinking and coming up with a single master plan.
The most important factor in finding new clients is timing-finding companies that are open to new freelancers because they are growing or have recently lost a valued employee or other freelancer. The best way to have good timing is to reach out to as many people as possible and hope to connect with the right person at the right time.
Loving the work you do goes a long way toward dealing with and surviving the inevitable downtimes that always seem to be right around the corner. Staying Freelance offers many thoughts and ideas on how to achieve success, overcome the dreaded feast-or-famine cycle, and maintain a steady business for the long-term.
Critical Reviews
Critical Reviews
"An intriguing exploration into an aspect of book publishing that is unfamiliar to most readers. Reider's spirited resolve to enter and maintain her career through its many ups and downs is both interesting and inspiring. I learned a lot about the subject and the author!"
-Fred Gottlieb, editor
"Most online freelancing gurus help beginners get in the game, but they don't tell you how to stay in it. Andrea is the real deal-in Staying Freelance, she writes honestly and unapologetically about how to win the freelancing game."
-Jessica Andersen, Brand Book consultant
"This book is a must-read for those who are considering becoming consultants in any field and for many who have already begun. As a professional consultant of many years, I wholeheartedly relate to and agree with Andrea's accounting of her experience and what it takes to maintain a successful continuing business."
-Martin Gantman, architect and consulting civil engineer
"Working with Andrea was simply a dream. She is one of those freelancers that is easy to work with (half the task) and knowledgeable. Her deep experience in the field was evident. Thank you for all your hard work!"
-Laurie Chow, senior graphic production artist
"Reider shares her journey from freelance typesetter to book designer, giving readers a firsthand account of her successes, failures, and thought processes during those times. Staying Freelance is a testament to perseverance and creativity and a must-read for freelancers."
-Robin Kellogg, author and book coach
"This book is inspiring. Andrea Reider describes the high-wire act of freelance book design and typesetting while keeping it real. In a business where radical change is the norm, she demonstrates how to negotiate success, failure, and everything in between. Reider's book is exemplary. It will inspire you even if you are in a different line of work or just living your life. Read it!"
-Cynthia A. Sowers, Senior Lecturer (Emerita), Arts and Ideas in the Humanities, The Residential College, The University of Michigan
"Andrea has proven herself to be multitalented in the typesetting world-pivoting easily between very different types of books. A freelancer before freelancing became well-known, she has so much wisdom to offer. Freelance to me equals freedom, and Andrea outlines what has worked for her in a clear, concise manner. A superb guide to breaking free from traditional office work to striking out on your own and loving the work you do!"
-Shelly Mateer, author
"I love this book so much as I'm a freelance writer and it took a lot of courage to become one. This book has the potential to inspire future freelancers so they too can experience the freedom of freelancing!"
-Corrine Casanova, founder of Corrine the Content Queen
Through tenacity, grit, and a little luck, Andrea built a career that works for her, and her story shows the possibilities and freedoms freelancing provides while inspiring new freelancers to create their own storied careers."
-Fallon Clark, book developer and revision guide
Publishing Information
Publishing Information

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