"Quite suddenly, in the early 2010s, the mental health of girls collapsed. Researchers scour datasets and argue over what caused it, but Freya India has given us an explanation from the inside, one that is far more compelling and compassionate than a thousand studies. Anyone who cares about the girls and young women in their lives should read GIRLS(R). The book is disturbing but the writing is gorgeous. India is the most powerful voice of Gen Z yet to emerge."
--Jonathan Haidt, author of The Anxious Generation

"Freya India is one of our sharpest, smartest young writers. A superstar in the making, her writing is the opposite of an Instagram filter--suddenly, you can see everything more clearly."
--Helen Lewis, staff writer at The Atlantic, author of The Genius Myth

"Freya India has written the definitive analysis of a generation of young women. With terrific reporting, sharp analysis, and some unforgettable sentences, she explains how female insecurity has been captured, branded, and sold for profit by companies and social media platforms. If you want to understand America's psychological crisis, India argues, we have to understand the economics behind it. She's absolutely right."
--Derek Thompson, co-author of Abundance