Crazy Is a Compliment: The Power of Zigging When Everyone Else Zags
Crazy Is a Compliment: The Power of Zigging When Everyone Else Zags
Crazy Is a Compliment: The Power of Zigging When Everyone Else Zags
Description
Description
"If people aren't calling you crazy, you aren't thinking big enough."
These days taking chances isn t just for college dropouts in hoodies. Whether you work at a Fortune 500 company, a nonprofit, or a mom-and-pop, everybody needs to think and act like an entrepreneur. We all need to be nimble, adaptive, daring and maybe even a little crazy or risk being left behind.
But how do you take smart risks without risking it all? That s Linda Rottenberg s expertise. As the cofounder and CEO of Endeavor, the world s leading organization dedicated to supporting fast-growing entrepreneurs, she s spent the last two decades helping innovators think bold and execute smart.
Now Rottenberg draws on her unrivaled experience to show you the proven techniques to achieve your dreams: from overcoming fear to facing down critics, from stalking supporters to exploiting chaos. Crazy Is a Compliment combines inspiring stories, original research, and practical advice to create a road map for getting started and going bigger.
Rottenberg brings to life iconic entrepreneurs like Walt Disney and Estee Lauder and reveals how companies like MTV, GE, and Burberry found their best successes by breaking the corporate mold and embracing the entrepreneur mind-set. She also introduces us to some of the one thousand entrepreneurs she s advised, like Leila Velez, who started a hair-care company in her kitchen sink in Rio that now earns $80 million a year. As Linda writes:
Every day I meet people with a dream. Maybe you re serving coffee and fantasizing about launching a microbrewery; maybe you ve skipped college and yearn to start your own design firm; maybe you re sitting in your cubicle and brainstorming a new idea that can improve your company.
You have a dream, but you don t know how to turn your dream into reality. Or you ve already launched your dream but you re unsure how to take it to the next level. This book can show you the way."
These days taking chances isn t just for college dropouts in hoodies. Whether you work at a Fortune 500 company, a nonprofit, or a mom-and-pop, everybody needs to think and act like an entrepreneur. We all need to be nimble, adaptive, daring and maybe even a little crazy or risk being left behind.
But how do you take smart risks without risking it all? That s Linda Rottenberg s expertise. As the cofounder and CEO of Endeavor, the world s leading organization dedicated to supporting fast-growing entrepreneurs, she s spent the last two decades helping innovators think bold and execute smart.
Now Rottenberg draws on her unrivaled experience to show you the proven techniques to achieve your dreams: from overcoming fear to facing down critics, from stalking supporters to exploiting chaos. Crazy Is a Compliment combines inspiring stories, original research, and practical advice to create a road map for getting started and going bigger.
Rottenberg brings to life iconic entrepreneurs like Walt Disney and Estee Lauder and reveals how companies like MTV, GE, and Burberry found their best successes by breaking the corporate mold and embracing the entrepreneur mind-set. She also introduces us to some of the one thousand entrepreneurs she s advised, like Leila Velez, who started a hair-care company in her kitchen sink in Rio that now earns $80 million a year. As Linda writes:
Every day I meet people with a dream. Maybe you re serving coffee and fantasizing about launching a microbrewery; maybe you ve skipped college and yearn to start your own design firm; maybe you re sitting in your cubicle and brainstorming a new idea that can improve your company.
You have a dream, but you don t know how to turn your dream into reality. Or you ve already launched your dream but you re unsure how to take it to the next level. This book can show you the way."
About the Author
About the Author
Linda Rottenberg, the cofounder and CEO of Endeavor, has been named one of "America's Top Leaders" by U.S. News, one of 100 "Innovators for the 21st Century" by Time magazine, and the world's first "mentor capitalist" by Tom Friedman. She lives in Brooklyn with her husband, author Bruce Feiler, and their twin daughters. www.lindarottenberg.com
Critical Reviews
Critical Reviews
"Call me crazy, but I think Linda is onto something big here. She delivers powerful insights with her legendary wit and candor to show how everyone can think and act like an entrepreneur."
--Michael Dell, founder and CEO, Dell Inc. "For nearly two decades, Linda has been teaching and learning from the boldest entrepreneurs around the world. In this terrific book, she shares what it takes to master the chaos of starting your own business -- or simply to grow your own career in today's fast-changing world of work."
--Reid Hoffman, co-founder/chairman of LinkedIn and co-author of the #1 New York Times Bestseller The Start-Up of You "Crazy is what they call people who don't fit in. And we need a lot more crazy like Linda is crazy. She is generous, curious, connected and driven to make a difference in the world. And this book captures all of that and more. Buy it, read it, live it."
--Seth Godin, author of Linchpin "Crazy Is a Compliment is a treasure trove.. Linda Rottenberg is an extraordinary entrepreneur who has guided many of the world's greatest entrepreneurs, and she offers invaluable insights--not only for start-ups, but also for companies, nonprofits, governments, and schools. If you have an idea or want to innovate, I highly recommend devouring this book."
--Adam Grant, professor at the Wharton School of the University of Pennsylvania and author of Give and Take "Linda has tapped into something important--that we all need to be more entrepreneurial these days. With her impressive track record and inspiring story, she shows us all how to overcome our fears and take smart, achievable steps to improve our organizations."
--Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org "Rottenberg's energy is contagious, and the chatty, conversational presentation is designed to get readers moving. This is a great guide for those with more dreams than courage."
--Publisher's Weekly
--Michael Dell, founder and CEO, Dell Inc. "For nearly two decades, Linda has been teaching and learning from the boldest entrepreneurs around the world. In this terrific book, she shares what it takes to master the chaos of starting your own business -- or simply to grow your own career in today's fast-changing world of work."
--Reid Hoffman, co-founder/chairman of LinkedIn and co-author of the #1 New York Times Bestseller The Start-Up of You "Crazy is what they call people who don't fit in. And we need a lot more crazy like Linda is crazy. She is generous, curious, connected and driven to make a difference in the world. And this book captures all of that and more. Buy it, read it, live it."
--Seth Godin, author of Linchpin "Crazy Is a Compliment is a treasure trove.. Linda Rottenberg is an extraordinary entrepreneur who has guided many of the world's greatest entrepreneurs, and she offers invaluable insights--not only for start-ups, but also for companies, nonprofits, governments, and schools. If you have an idea or want to innovate, I highly recommend devouring this book."
--Adam Grant, professor at the Wharton School of the University of Pennsylvania and author of Give and Take "Linda has tapped into something important--that we all need to be more entrepreneurial these days. With her impressive track record and inspiring story, she shows us all how to overcome our fears and take smart, achievable steps to improve our organizations."
--Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org "Rottenberg's energy is contagious, and the chatty, conversational presentation is designed to get readers moving. This is a great guide for those with more dreams than courage."
--Publisher's Weekly
Publishing Information
Publishing Information
Publisher:
Portfolio
Pub date:
2016-03-01
Length:
272 pages
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