-
All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow.
Legendary business writer Seth Godin has three essential questions for every marketer: "What's your story?" "Will the people who need to hear this story believe it?" "Is it true?" All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that's virtually the same car. We believe that $225 sneakers make our feet feel better--and look cooler--than a $25 brand. And believing it makes it true. As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don't talk about features or even benefits. Instead, they tell a story--a story we want to believe, whether it's factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That's a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians. But for the rest of us, it's time to embrace the power of the story. As Godin writes, "Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn't invent storytelling. They just perfected it." -
Leaf Litter
Poet and podcaster Jarod K. Anderson (creator of The CryptoNaturalist Podcast and author of Field Guide to the Haunted Forest) contemplates mental health and celebrates the natural world with warmth and humor. The poetry and prose in this collection are an eclectic mix unified by themes of stubborn hope and empathy. Vivid and approachable, the work gathered here invites readers to rediscover commonplace wonders and find new beauty in topics ranging from owls to atoms. The poems in this collection highlight our connection to a living universe and affirm our place in a wilderness worthy of our love. -
Alphas Like Us (Special Edition)
His Bodyguard. His Love.
Maverick, know-it-all bodyguard Farrow Keene knows publicly dating American royalty comes with a great cost. Everyone wants a piece of their relationship. And as a protective boyfriend, he's not here for the malicious hands that grab at their love life and seek to rip them apart.
But Farrow is confident -- he's confident that he could've never prepared for the storm to come.
Keep him safe.
Maximoff Hale isn't a big fan of change. And to regain the charity CEO position he lost, he agrees to a task that he's always rejected. One that could uproot his unconventional world.
But Maximoff is afraid -- he's afraid of the consequences that could destroy his boyfriend and his family.
Keep him safe.
Changes are on the horizon.
Big.
Messy.
Complicated.
Changes.
Maximoff & Farrow will fight for their forever. And with every breath, they promise that their love story won't end here.
The Like Us series is a true series, one continuous timeline, that follows a family of wealthy celebrities and the people that protect them. You must read Books 1 and 2 before reading Alphas Like Us.
The Like Us Series:
1. Damaged Like Us (Maximoff & Farrow)
2. Lovers Like Us (Maximoff & Farrow)
3. Alphas Like Us (Maximoff & Farrow)
4. Tangled Like Us (Jane & Thatcher)
Book 5 (Jane & Thatcher)
Book 6 (Maximoff & Farrow)
Book 7 (Oscar & Jack)
Book 8 (Akara & Sulli) -
Capricorn: Harness the Power of the Zodiac (Astrology, Star Sign)
WILFUL CAPRICORN,
SCALING MOUNTAINS, KICKING GOALS.
SURE-FOOTED, GO FORTH. Who are you going to fall in love with next? What job should you really be in? When are you finally going to come into that big money? Why does everyone freak out when Mercury is in retrograde? In our increasingly turbulent world, many of us are looking to the sky to find guidance in the ancient art of astrology. In Capricorn, Stella Andromeda will tell you all you need to know about your astrological life as the goat. Learn how to harness the ancient power of the zodiac and open your mind to what the universe can offer in ways you never would have imagined. With advice that covers everything from self-care to sex, this little book is your key to a very starry future. Contents include: Get to Know Capricorn: Lucky color; Capricorn careers; How Capricorn communicates / The Capricorn Deep Dive: Self-care; The Capricorn home; Food and cooking; How Capricorn wants to be loved / Give Me More: Your birth chart, The Moon effect; Saturn Return -
Ladyparts: A Memoir
A frank, witty, and dazzlingly written memoir of one woman trying to keep it together while her body falls apart--from the "brilliant mind" (Michaela Coel, creator of I May Destroy You) behind Shutterbabe "The most laugh-out-loud story of resilience you'll ever read and an essential road map for the importance of narrative as a tool of healing."--Lori Gottlieb, bestselling author of Maybe You Should Talk to Someone NAMED ONE OF THE BEST BOOKS OF THE YEAR BY REAL SIMPLE
I'm crawling around on the bathroom floor, picking up pieces of myself. These pieces are not a metaphor. They are actual pieces.
Twenty years after her iconic memoir Shutterbabe, Deborah Copaken is at her darkly comedic nadir: battered, broke, divorcing, dissected, and dying--literally--on sexism's battlefield as she scoops up what she believes to be her internal organs into a glass container before heading off to the hospital . . . in an UberPool.
Ladyparts is Copaken's irreverent inventory of both the female body and the body politic of womanhood in America, the story of one woman brought to her knees by the one-two-twelve punch of divorce, solo motherhood, healthcare Frogger, unaffordable childcare, shady landlords, her father's death, college tuitions, sexual harassment, corporate indifference, ageism, sexism, and plain old bad luck. Plus seven serious illnesses, one atop the other, which provide the book's narrative skeleton: vagina, uterus, breast, heart, cervix, brain, and lungs. Copaken bounces back from each bum body part, finds workarounds for every setback--she transforms her home into a commune to pay rent, sells her soul for health insurance, turns FBI informant when her sexual harasser gets a presidential appointment--but in her slippery struggle to survive a steep plunge off the middle-class ladder, she is suddenly awoken to what it means to have no safety net. Side-splittingly funny one minute, a freak horror show the next, quintessentially American throughout, Ladyparts is an era-defining memoir. -
Rules for Visiting
"An elegant and deeply moving meditation on friendship, family, and life on earth. Rules for Visiting is a wonderful novel." --Emily St. John Mandel, author of Sea of Tranquility, The Glass Hotel, and Station Eleven The national bestseller and an Indie Next List pick Name a Best Book of the Year by O Magazine - Good Housekeeping - Real Simple - Vulture - Chicago Tribune Named a Best Book of the Summer by The Today Show - Good Morning America - Wall Street Journal - San Francisco Chronicle - Southern Living Shortlisted for the 2020 Bollinger Everyman Wodehouse Prize Long-listed for the 2020 Tournament of Books Dry, witty, and unapologetic, May Attaway loves literature and her work as a botanist for the university in her hometown. More at home with plants than people, May begins to suspect she isn't very good at friendship and wonders if it's possible to improve with practice. Granted some leave from her job, she sets out on a journey to spend time with four long-neglected friends. Smart, funny, and full of compassion, Rules for Visiting is the story of a search for friendship in the digital age, a singular look at the way we stay in touch. While May travels, she studies her friends' lives and begins to confront the pain of her own. With simplicity and honesty, Jessica Francis Kane has crafted an exquisite story about a woman trying to find a new way to be in the world. This nourishing book, with its beautiful contemplation of travel, trees, family, and friendship, is the perfect antidote to our chaotic times.
-
Longshadow
Proper Regency ladies are not supposed to become magicians--but Miss Abigail Wilder is far from proper. The marriageable young ladies of London are dying mysteriously, and Abigail Wilder intends to discover why. Abigail's father, the Lord Sorcier of England, believes that a dark lord of faerie is involved. But while Abigail is willing to match her magic against Lord Longshadow, neither her father nor high society believes that she is capable of doing so. Thankfully, Abigail is not the only one investigating the terrible events. Mercy, a street rat and self-taught magician, insists on joining Abigail in unraveling the mystery. Mercy is unpredictable, and her magic is strange and foreboding--but the greatest danger she poses may well be to Abigail's heart. A queer romantic faerie tale of defiant hope and love against all odds, set in Olivia Atwater's enchanting version of Regency England. Praise for the Regency Faerie Tales
"A delightful, romantic romp. The definition of a comfort read." --Hannah Whitten "Fully a delight! Whimsical, witty, and brimming over with charm." --India Holton "Sweeps you off your feet in the swooniest way possible." --Megan Bannen "I wolfed this down with great pleasure." --KJ Charles "Whimsical but never frivolous, sweet but not sugary. I loved it." --Alix E. Harrow "A perfect historical fantasy romance: Warm, sparkling with magic, dangerous, and delightful." --Tasha Suri
-
I Am Not Sidney Poitier
I Am Not Sidney Poitier is an irresistible comic novel from the master storyteller Percival Everett, and an irreverent take on race, class, and identity in America
Not Sidney Poitier is an amiable young man in an absurd country. The sudden death of his mother orphans him at age eleven, leaving him with an unfortunate name, an uncanny resemblance to the famous actor, and, perhaps more fortunate, a staggering number of shares in the Turner Broadcasting Corporation. Percival Everett's hilarious new novel follows Not Sidney's tumultuous life, as the social hierarchy scrambles to balance his skin color with his fabulous wealth. Maturing under the less-than watchful eye of his adopted foster father, Ted Turner, Not gets arrested in rural Georgia for driving while black, sparks a dinnertable explosion at the home of his manipulative girlfriend, and sleuths a murder case in Smut Eye, Alabama, all while navigating the recurrent communication problem: "What's your name?" a kid would ask. "Not Sidney," I would say. "Okay, then what is it?"
I was, in life, to be a gambler, a risk-taker, a swashbuckler, a knight. I accepted, then and there, my place in the world. I was a fighter of windmills. I was a chaser of whales. I was Not Sidney Poitier. -
The Savvy Ally: A Guide for Becoming a Skilled LGBTQ+ Advocate
Bursting with passion and humor, The Savvy Ally: A Guide for Becoming a Skilled LGBTQ+ Advocate is a treasure trove for allies to the LGBTQ+ communities. This fully revised second edition includes:
- The most current information on identities and LGBTQ+ language
- Tips for respectfully sharing, gathering, and using pronouns
- LGBTQ+ etiquette, including common language bloopers toavoid
- Tools for navigating difficult conversations
- Best practices for creating LGBTQ+ inclusive spaces
- Appropriate actions to take after messing up
- Techniques for self-care and sustainable allyship
The Savvy Ally is a vital resource for teachers, mental health professionals, healthcare providers, college professors, faith leaders, family members, and friends who want to support and advocate for the LGBTQ+ people in their lives and help make the world a safer, more inclusive place. This informative, encouraging, and easy-to-understand guidebook will jump-start even the most tentative ally.
100% of the royalties from the first year of sales of this 2nd edition will be donated to nonprofit organizations working to build a safer and more inclusive world for LGBTQ+ people.
-
Ostara: Rituals, Recipes & Lore for the Spring Equinox
Celebrate the season of returning sunlight and the bursting forth of the birds, bees, and trees
Ostara--also known as the Spring Equinox--is a time of renewal, a time to plant seeds as the earth once again comes to life. This guide to the history and modern celebrations of Ostara shows you how to perform rituals and work magic to renew your power and passion for living and growing.
- Rituals
- Recipes
- Lore
- Spells
- Divination
- Crafts
- Correspondences
- Invocations
- Prayers
- Meditations
Llewellyn's Sabbat Essentials explore the old and new ways of celebrating the seasonal rites that are the cornerstones of the witch's year.
-
The Book of Lilith
Lilith is the mythological seductress that has been repressed since Biblical times. She is the representative of the essentially motherless form of the feminine Self that arose as an embodiment of the neglected and rejected aspects of the Great Goddess. Written by a Jungian analyst, this material can help modern men and women come to terms with this aspect of the feminine within. -
The Odd Woman and the City: A Memoir
A finalist for the National Book Critics Circle Award, Autobiography
A contentious, deeply moving ode to friendship, love, and urban life in the spirit of Fierce Attachments A memoir of self-discovery and the dilemma of connection in our time, The Odd Woman and the City explores the rhythms, chance encounters, and ever-changing friendships of urban life that forge the sensibility of a fiercely independent woman who has lived out her conflicts, not her fantasies, in a city (New York) that has done the same. Running steadily through the book is Vivian Gornick's exchange of more than twenty years with Leonard, a gay man who is sophisticated about his own unhappiness, whose friendship has "shed more light on the mysterious nature of ordinary human relations than has any other intimacy" she has known. The exchange between Gornick and Leonard acts as a Greek chorus to the main action of the narrator's continual engagement on the street with grocers, derelicts, and doormen; people on the bus, cross-dressers on the corner, and acquaintances by the handful. In Leonard she sees herself reflected plain; out on the street she makes sense of what she sees.
Written as a narrative collage that includes meditative pieces on the making of a modern feminist, the role of the flaneur in urban literature, and the evolution of friendship over the past two centuries, The Odd Woman and the City beautifully bookends Gornick's acclaimed Fierce Attachments, in which we first encountered her rich relationship with the ultimate metropolis. -
A Radical Awakening: Turn Pain Into Power, Embrace Your Truth, Live Free
The New York Times bestselling author and renowned clinical psychologist teaches women how to transcend their fears and illusions, break free from societal expectations, and rediscover the person they were always meant to be: fully present, conscious, and fulfilled.
A Radical Awakening lays out a path for women to discover their inner truth and powers to help heal others and the planet.Dr. Shefali helps women uncover the purpose that already exists within them and harness the power of authenticity in every area of their lives. The result is an eloquent and inspiring, practical and accessible book, backed with real-life examples and personal stories, that unlocks the extraordinary power necessary to awaken the conscious self.
-
RE: Zero -Starting Life in Another World-, Vol. 23 (Light Novel)
RESTARTING IN A NEW WORLD--AGAIN?! Subaru Natsuki is an unremarkable high school boy who lives an unremarkable life in Japan. Of course, all that's about to change now that he's woken up ain a fantasy world for the first time! There's something strange about this, though. Everyone seems to already know him, and for some reason, they're all expecting him to figure out how to overcome the challenges of this weird tower. Who is this fantastical hero they all see when they look at him, and why does he sound nothing like boring old Subaru? -
Morpho: Mammals: Elements of Comparative Morphology
Improve your skills and techniques for drawing mammals!This small, portable book presents more than 500 drawings for 100 species of mammals, collected into categories of habitat--land, water, and air. In this book, artist and teacher Michel Lauricella defines the anatomical characteristics that are common to this class of animals (to which humans also belong) and demonstrates the links between form and function for mammals based on their behaviors, such as burrowing, walking, running, leaping, climbing, flying, and swimming. The instruction and drawings in this book offer profound insights for artists of all kinds, helping you in both your observational drawing of mammals and your creation of imaginary animals so that they appear realistic and believable.Geared toward artists of all levels, from beginners through professionals, this handy, pocket-sized book will help spark your imagination and creativity. Whether your interest is in fine arts, realistic representation, game design, or creating comic book or manga art, you will find this helpful book filled with actionable insights.(Publisher's Note: This book features an "exposed" binding style. This is intentional, as it is designed to help the book lay flat as you draw.)
TABLE OF CONTENTSForewordIntroductionEARTHDiggingWalkingRunningJumpingClimbingAIRGlidingFlyingWATERSwimmingResources -
The Return of Sherlock Holmes (Pretty Books - Painted Editions): A Collection of Holmes Adventures
Thirteen stories involving Sherlock Holmes, one of literature's most beloved characters, are now available in an exclusive collector's edition. Featuring beautiful cover art from artist Laci Fowler and decorative interior pages, this giftable book is ideal for fiction lovers and book collectors alike.
Beloved by fans across the globe, this collection features thirteen riveting adventures, including an explanation of Holmes's supposed murder at the hands of his nemesis Dr. Moriarty in Doyle's 1893 short story "The Final Problem". This time-honored classic is now available as an exclusive collector's edition.
Whether you're buying it as a gift or for yourself, this remarkable edition features:
- A beautiful, high-end hardcover featuring Laci Fowler's distinctive hand-painted art
- Embossed cover art and gold foiling?
- Decorative interior pages featuring pull quotes throughout
- Matching ribbon marker and gold page edges
- Part of a 4-volume collection including The Wonderful Wizard of Oz, Frankenstein, and The Great Gatsby
Why collect the Harper Muse Classics: Painted Editions?
- They make a beautiful display for your shelves or coffee table
- They're great gifts for Christmas, special occasions or graduations, and other gift-giving holidays
- They're wonderful additions to the personal libraries of book lovers, book collectors, teachers, professors, and librarians
Literature's beloved private detective returns from the grave in Sir Arthur Conan Doyle's The Return of Sherlock Holmes, and his ever-loyal physician and devoted best friend Dr. John Watson is there to welcome him back and assist him in cracking thirteen absorbing and adventurous mysteries. First published in 1905, this volume includes the stories "The Adventure of the Empty House," "The Adventure of the Golden Pince-Nez," "The Adventure of the Solitary Cyclist," and ten more absorbing cases to baffle and challenge the crime-solving duo.
This unique collector's edition presents Sir Arthur Conan Doyle's fascinating mysteries in a giftable new way.