{"product_id":"guerrilla-marketing-easy-and-inexpensive-strategies-for-making-big-profits-from-your-small-business","title":"Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business","description":"\u003cstrong\u003eNATIONAL BESTSELLER\u003cbr\u003e\u003cbr\u003eThe book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. \u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eJay Levinson's\u003cem\u003e Guerrilla Marketing\u003c\/em\u003e revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new technology, such as podcasting and automated marketing; programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees. \u003cem\u003eGuerrilla Marketing \u003c\/em\u003eis the entrepreneur's marketing bible--and the book every small-business owner should have on his or her shelf.","brand":"Jay Conrad Levinson","offers":[{"title":"Paperback","offer_id":46425969754348,"sku":"9780618785919","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/1791\/3068\/files\/9780618785919.jpg?v=1746769334","url":"https:\/\/intl.allstora.com\/products\/guerrilla-marketing-easy-and-inexpensive-strategies-for-making-big-profits-from-your-small-business","provider":"Allstora","version":"1.0","type":"link"}