{"product_id":"business-innovation-in-the-21st-century","title":"BUSINESS INNOVATION in the 21st Century","description":"The Business Innovation book, with Foreword by Dipak Jain, Dean, Kellogg School of Management, provides a framework for process of innovation in corporations for introducing new products, services, or solutions faster.** Features -- Powerful new framework called Brinnovation(TM); Types of innovation: Fundament, Platform, Derivative, and Variation; Management of Innovation; Measures of innovation.** Table of Contents -- Part I. Evolving Innovation -- History, Tools, creativity, innovation on demand; Part II. Understanding Innovation -- Brain processes, Framework, Deployment, Measures; Part III. Institutionalizing Innovation -- Service, Protecting, Commercializing, and Managing Innovation; Wisdom of Innovation by Bob Galvin, Former Chairman\/CEO of Motorola.** To receive bulk discount, or purchase hardcover version, please visit www.accelper.com.","brand":"Praveen Gupta","offers":[{"title":"Paperback","offer_id":46712281465068,"sku":"9781419646638","price":43.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/1791\/3068\/files\/9781419646638.jpg?v=1775775663","url":"https:\/\/intl.allstora.com\/products\/business-innovation-in-the-21st-century","provider":"Allstora","version":"1.0","type":"link"}